ABOUT THE PROJECT
Bougie Boards LA is an elevated drop-off catering company serving Los Angeles. We provide styled grazing tables and hand-composed boards for corporate events, celebrations, and gatherings.
We are rebuilding our website from the ground up and are looking for an experienced web designer and developer to create a polished, conversion-focused experience.
PRIMARY WEBSITE GOAL
The website should allow visitors to:
Browse catering options
Enter their guest count
Choose a presentation style
Select add-ons
View estimated pricing
Submit their event information
Clients will not pay directly through the website. Contracts, invoices, deposits, and final booking will be completed through HoneyBook.
WEBSITE FEATURES
Homepage
Multi-step estimate flow
Conditional recommendations based on guest count
Dynamic estimated pricing
Individual board inquiry flow
HoneyBook handoff or integration
Contact page
FAQ page
Mobile-responsive design
Navigation and footer
Basic local SEO
DESIGN DIRECTION
The website should feel warm, elevated, and quietly luxurious.
We want photography-led layouts, generous white space, elegant typography, and a restrained color palette. The experience should feel polished and premium without appearing cluttered, overly trendy, or template-based.
INTERACTION DESIGN
Buttons and selections should feel clear, responsive, and easy to use.
We are looking for:
Smooth transitions between steps
Responsive hover and press states
Clearly confirmed selections
Strong visual hierarchy
Tactile, unmistakably clickable buttons
A polished mobile and desktop experience
EXPERIENCE REQUIRED
Web design and development
UX/UI and interaction design
Multi-step forms with conditional logic
Dynamic estimate or pricing tools
HoneyBook or CRM integrations
Mobile-responsive website development
Experience with premium, hospitality, food, event, or service brands
Clear communication and strong project management
We are open to Webflow, Squarespace, WordPress, Shopify, or a custom solution. Please recommend the platform you believe is best and explain why.
APPLICATION INSTRUCTIONS
Begin your proposal with the word “grazing.”
Please include:
Two relevant portfolio links
Your recommended platform and reasoning
One example of an interactive form or estimate flow you created
One thoughtful question about our estimate flow
Your suggested milestone breakdown
Your price for the initial discovery and prototype phase
Your estimated price for the complete website
PROJECT STRUCTURE
We plan to begin with a paid discovery and prototype milestone. If that phase is successful, we intend to continue with the same freelancer through design, development, testing, and launch.
The final timeline, platform, scope, and budget will be confirmed after reviewing proposals and speaking with the strongest candidates.
